→ Research

Defining and understanding context and target through the analysis of needs, barriers, attitudes and aspirations.

→ Synthesize

Gathering insights from the research identifying links and patterns to define possible design scenarios.

→ Ideate

Exploring and generating ideas to solve needs and create opportunities.

→ Prototype

Transforming the concept into a tangible solution, building small-scale samples to observe and assess the performance within its context.

→ Implement

Building the final solution after appropriate refinements and possible alterations.

→ Deliver

Addressing the solution to the target thought communication and dissemination strategies.